TikTok is introducing a fresh option that allows them to cut down on the volume of artificial intelligence-produced media appearing in their feeds. This step comes as the company disclosed that it currently hosts over 1 thousand million AI videos.
The new functionality is in a pilot phase over the following weeks before a global release. This advancement coincides with a increase in content created by AI, spurred by new video-generation tools.
Recent reports that approximately one in 10 of the fastest-growing video streams on another major platform primarily display content made by AI. A significant portion of this output is classified as “AI slop”, a phrase for inferior, mass-produced content that is often nonsensical or surreal.
Our research shows that many people like content produced via AI tools, including AI artwork to science explainers, and we want to provide users the option to increase or decrease of that, according to their own preferences,” said a platform representative.
TikTok disclosed that there are currently 1.3 billion videos on its network tagged as made with AI. In total, in excess of 100 mn videos are added to the platform daily, making clips made by AI a minor portion of its total content library.
Members will be in a position to limit or boost the volume of AI content they watch by accessing the topic control setting in the application and choosing “AI-generated content”. Other topics that can already be modified under the tool cover current affairs, style, cosmetics, and choreography.
TikTok’s rules mandate creators to label convincing AI-made content, and it bans dangerous fake videos of well-known individuals or crisis events. Any realistic AI video that is without a tag can be deleted under its user guidelines.
In addition, the app will now apply an artificially created label to content made using its own AI tools, or identified by an cross-platform project for identifying content made by AI. This step is aimed to deter users from attempting to evade the disclosure requirement.
The company is also introducing a $2m awareness program for specialists and organizations to develop learning resources about responsible artificial intelligence. This initiative will benefit charitable organizations focused on teaching programming and robotics.
TikTok has defended its moderation strategy, amid debate over intentions to cut jobs for hundreds of review team members in Britain. TikTok is set to reduce hundreds of positions in its user protection department in London, with labor groups and online safety experts expressing worry that people are being substituted by machine-led review.
A senior executive explained that people-led review would remain essential, but AI can shield workers by removing the most graphic content before it is viewed by staff. The company announced a significant reduction in shocking and graphic content seen by human moderators over the previous year due to the use of its machine learning processes.
It is vital to balance staff and AI to keep the platform safe,” the official commented. “We’ll have humans as involved in the system, but we additionally believe it’s extremely critical to limit contact with harmful content as rapidly, which is the area in which a extensive automated help is really helping us work at speed.”
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